You’ve bagged the best bikini, secured slick sunglasses and found fab flip-flops. So complete your beachy keen ensemble with a terrific towel. Lands’ End offers colorful options like the paisley velour beach towel and the chantilly floral towel (pictured; $22 to $26). Buy two or more and get $2 off each. Make a statement with the Surfer Crossing yellow towel ($15) or the Modern Girl oversized beach towel ($20). The Maybe You towel at surf mecca Roxy.com is hip, eye-catching and practical ($40) while the Fish School beach towel can be monogrammed – a big bonus when you’ve got a large clan ($29). Bargain-seeking beachgoers should check out the selection at Old Navy, where towels are $12.50 or $7.50 each when you buy more than two. The answer to keeping your kids busy at the beach? Towels printed with game boards like checkers or Candy Land; each towel also comes with game pieces ($15). Younger children will also get a kick out of hooded beach towels, like the shark hooded wrap towel or the mermaid hooded towel ($13). A unique alternative to the standard towel is a roll-up beach mat by Tommy Hilfiger. The 24- by 66-inch mats have a shoulder strap and zippered pillow and are available in stripes or lobster and flamingo print ($30 on sale).