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Emailable Gifts for the Perpetually Late
Blogged under DVDs, Gifts, Holiday shopping by John DeFore on Thursday 27 December 2007

giveatree-holiday-charity-card.jpgThe stockings are unstuffed, the wrapping paper picked up, the books and toys and sweaters are still on display all over the living room. And you, once again, blew it and failed to get a gift for someone important in your life. Don’t dispair. Yes, you’ll be a little late, but you can act quickly and get them something they can appreciate immediately. Consider an appropriate magazine subscription: Sign a loved one up for The New Yorker, say (at $47 a year), and the recipient will get an email card announcing the year-round bounty to come. You can even go the extra mile by grabbing a current copy off the newsstand and gift-wrapping that. Another brilliant subscription-type idea is Netflix, the online DVD-rental service that’s a godsend for film buffs who don’t live near a well-stocked video store. (Yearly plans range between $100-$200; shorter terms are available.) More specialized movie clubs, like Film Movement, send pre-selected movies to fans with a taste for alternative cinema (terms available from $35.95 to $131.95). There’s also the charity option — chances are good that any non-profit you favor has some sort of e-card gift promotion available, from targeted plans like this plant-a-tree service to umbrella sites like Redefining Christmas that aim to provide givers and recipients with a broad range of charitable options. You may have just salvaged Christmas with just a few mouseclicks (and a credit card number).

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