Argan oil is the latest “miracle” ingredient in the beauty industry. The oil comes from the nuts of the argan tree, which grows in Morocco and is known there as “liquid gold” — Moroccans slather it on their faces, hands and even their children’s skin. Many Moroccan women have jobs pressing the argan nuts for oil, which allows them to support themselves and their families in a way that would be impossible without the existence of this product. This New York Times article gives a lot of useful information about argan oil, which is extremely high in vitamin E and contains three times the fatty acids found in olive oil. Fans say it helps keep your skin looking young, and works as a treatment for wrinkles, dry skin, acne and eczema. Argan Body sells a variety of products with oil that comes from a women’s cooperative in Morocco. A small bottle of organic argan oil runs $50. Two items are on sale: the night cream with argan oil ($17.50) and the Argan body mud face mask ($30). The site has a useful FAQs for those who have never tried an argan oil product before. Josie Maran Cosmetics recommends the oil ($48; pictured) not only for the face but also for hands, nails and hair, claiming it can treat torn cuticles and split ends. Among the argan oil cosmetics from Josie Maran are mascara ($22) and a cream bronzer ($30). Kiehl’s Superbly Restorative Body Lotion contains argan oil as its key ingredient ($35).