Yes, you’re looking forward to the turkey and the pumpkin pie. But we at Shopperati have our sights set on something vastly more significant: Black Friday. That was an insider retail term for the day after Thanksgiving, when the big discounts begin. Now, most intrepid shoppers know what it means. One recent survey says that the number of Internet searches for “Black Friday” are up 91 percent over last year. So what happens when you search on Google for “Black Friday”? You see Black Friday Ads. This smart site has done the searching for you and has advance word on Friday’s sales - both in-store and online. Black Friday Ads has it down to a science: shop by store, category, find out store hours and lots more. So what is everyone buying? Wide-screen, flat-panel HDTVs are going fast. Walmart is selling a 42″ Panasonic for $798 from 5 a.m. to 11 a.m. on Friday. Best Buy has a Hewlett-Packard 42″ for $996.99 Friday and Saturday only, and Sears has a Sony home theater system for $149.99. Other popular items are computers and laptops (Walmart has a Dell Inspiron for $598; Circuit City has an HP Pavilion 15.4″ laptop for $549.99 after a $150 mail-in rebate), digital cameras (Target is selling a Casio Z75 for $129; Costco has an Olympus 8 mp at $149.99) and other assorted electronic extras (Toys R Us has a Microsoft 30 gb Zune MP3 player for $79.99 - which they say is 60 percent off the regular price; Sears has a Delphi navigation system for $129.99). The Black Friday site polled users on where they’re going to shop Friday, and the top 3 were were Walmart, Best Buy and Target. Even the big retail websites are having Black Friday sales. Amazon.com will have a sales spree but they’re keeping the details a secret. You’ll have to go to their Black Friday page on Friday to find out the deals.