Smart women are making better choices about what they put on their skin, and the market for chemical- and preservative-free mineral makeup has grown in recent years. If you’ve never heard of Susan Posnick Cosmetics, chances are you will before long. In 1999, Susan was into a 20-year career as a professional makeup artist, when she was diagnosed with skin cancer. Cursed with sensitive skin and a need for serious sun protection, she shelved her film and fashion work to develop what is now the best-selling cornerstone in a complete line of makeup. ColorFlo ($64; pictured) is a pure mineral foundation with an SPF of 26 available in 13 shades. Application of ColorFlo is easy and efficient, thanks to the unique self-dispensing refillable brush. A gentle sweep of this versatile product gives you a light finish, but you can also apply ColorFlo with a heavier hand if you desire more coverage. Posnick’s mineral line also includes the popular ColorMe ($32) face color, available in seven highly pigmented shades that self-dispenses with a built-in powder puff you’ll never lose. Inevitably, Posnick has branched out with products like ColorEyeDefine ($26), an amazing eyeliner and eyeshadow in one streamlined pen; ColorForever ($24), which combines a plumping lip conditioner and separate lip color in one; and ColorCorrect ($22), a handy dual-sided creamy pencil to conceal and brighten. Part of the appeal of Posnick’s line lies in its travel-friendly design. All of the products are meant to do double duty: When you buy ColorCoated , for instance, you are getting a mascara and brow gel in one tool ($24). Susan Posnick Cosmetics are carried at day spas, medical spas and clinics in the U.S. as well as chic boutiques around the world ranging from Fred Segal in Los Angeles to CoLeColle in Japan. But you won’t have to travel that far to experience the Susan Posnick line; the newly designed web site makes color selection easy. In a day and age when many of us are trying to simplify our daily routines, you’ll feel good about buying products that multi-task so beautifully.