Hasbro Inc. announced that it has signed a licensing agreement that will launch an extensive apparel collection in Steve & Barry’s stores nationwide in spring and fall 2007. The deal includes 12 well-known Hasbro properties, the largest line-up that HPG has granted to any single licensee in the apparel category to date. The deal includes a wide variety of iconic brands such as Mr. Potato Head, Tonka, My Little Pony, G.I. Joe, Ttansformers, Candyland, Scrabble, Monopoly and Dungeons & Dragons. The agreement will result in a range of Hasbro-inspired apparel being featured at Steve & Barry’s, including T-shirts, hoodies, casual bottoms, sports hats and outerwear.

Full release: Business Wire